Execute 1:1 Email Campaigns. Personalize Mobile, Social, and Website Messages
NectarEngage allows brand marketers and technologists to execute campaigns seamlessly with internal resources or third-party service providers
NectarEngage is integrated with NectarEssence, our proprietary recommendation platform, enabling marketers to easily execute campaigns and personalize your website, social, and mobile content to the individual customer. NectarEngage provides connectors to some of the largest email service providers so your marketing team can focus on driving results and not lose time on lengthy integration efforts.
The NectarEngage Key Differentiators
Website & Email Deployment-Ready – With connectors available for the largest ecommerce platforms and email service providers, marketers can focus on making better decisions rather than on resource intensive (and expensive) integrations. In addition, NectarEngage is built on top of one of the most robust recommendation platforms, NectarEssence, to enable personalized recommendations using social, transaction, and behavior data.
Scheduled & Event-Based Email Personalization – Personalize deal, offer, product, and promotional message content for both scheduled and event-based emails. NectarEssence maintains real-time individual customer profile updates to identify event & trigger matches to drive engagement, cross-sell, and up-sell activity. When a match is identified, the personalized email is triggered via the NectarEngage platform to your email service provider.
Real-Time Website & Mobile Recommendations – NectarEngage serves relevant content directly on your website based on the unique visitor’s social profile and transaction history along with website and email behavior. Customizable widgets include:
o Featured Deals
o Products Recommended for You
o Hot Offers Right Now
o Promotional Offers
Customized Facebook Social App Content – Not only can Social Data be used to enrich profiles of existing customers, NectarEngage can customize content on Facebook Apps based on the individual user’s likes, interests, and life events.
Easily Integrated Unique Visitor Website Tracking – Nectar’s tracking technology can be deployed with a few lines of code to capture detailed visitor behavior on your website. The behavior information is used to enrich the recommendations and is also valuable for improving site navigation and functionality.